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About Asign Web Development Company Asign Web Development Company, a cutting-edge software development company, which was looking to enhance its B2B sales and expand its client base. To tackle these challenges, Asign engaged Leadmax. In this case study, we dive into the transformative collaboration between Asign and Leadmax, examining their strategies, outcomes, and the substantial impact on Asign's business growth. Challenge
Asign Web Development stands as a reputable name in the software development sector, celebrated for its web and mobile application services. Nevertheless, the company faced a significant hurdle in attracting new B2B clients and growing its sales pipeline. To overcome these challenges, Asign sought a strategic solution by partnering with a specialized cold email outreach agency.
Objective In their quest for a solution, Asign made a pivotal decision to partner with Leadmax ,as an outreach agency known for its B2B lead generation expertise. The collaborative efforts focused on:
Expanding Client Base: Leveraging Leadmax's industry insights to identify and target potential B2B clients, diversifying Asign's client portfolio.
Cold Email Outreach Campaign: A meticulously planned and executed campaign designed to captivate prospects and seamlessly convert them into promising leads.
Personalized Messaging: Tailored email content that showcased Asign's unique value propositions, highlighting their capabilities and their ability to address specific pain points for each potential client.
Rigorous Analytics and Reporting: Continuous campaign monitoring, coupled with comprehensive reporting, enabling optimisation and fine-tuning of the outreach strategy for maximum impact.
The results
“Leadmax is one of the top tools in the stack for us.”
Since adopting Leadmax'es LinkedIn automation process, Asign Web Development team have saved over 280 hours over the last 8 months.
“The biggest value for us is the ability to not have to limit our outreach due to just time,” Sean says. “When it came to email, a lot of users were hesitant to really make that a primary channel of outreach because it was labour intensive, because it was really repetitive and time-consuming.”
“Now we have a way to take the manual effort out of it … we’ve seen folks that were hesitant to really spend a lot of time there, make that a real part of their strategy.”
Saved 280+ hours prospecting;
Doubled its rate of set meetings - this certainly has to do with the automation aspect and just being able to deliver a higher volume of outreach in lesser time.
Gained a sophisticated email strategy that can sustainably produce results with its target personas.
In conclusion, the hours saved manually prospecting, combined with the strategic email outreach allowed Asign Web Development Company and to present their value proposition to their prospects, ultimately leading to closing more clients.
Access to an all-in-one automation and analytics platform has transformed the work of Asign Web Development team and introduced new prospecting possibilities.
Improve your Email Outreach today! Are you looking to improve your Email outreach and success? Speak to a member of the Leadmax team and learn how you can increase efficiency and boost ROI using automation.