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About Ackcent Cybersecurity Ackcent is specialised and dedicated exclusively to providing cyber security services and solutions. Their goal is to effectively protect our clients’ digital assets. Ackcent leverages its cybersecurity expertise to effectively integrate services and solutions to help companies to manage the most complex cybersecurity challenges.
Challenge
The sales team at Ackcent Cybersecurity had success with manual prospecting and email delivery.
“We were literally copy-pasting people's emails from Sales Navigator to our mailboxes, counting responses to collect stats for our sales representitves...” says Michael,head of Sales They wanted to test our Email outreach solution as an additional sales channel to reach software companies owners directly and scale their outreach potential..
Objective Their management team knew they needed an automation solution. They quickly realised a tool would be necessary to scale their outreach and take on more clients. However, other prospecting solutions they explored lacked Leadmax'es advanced functionality and introduced errors into cadences. They used Sales Rep Package with one mailbox.
The results Generated $27,000 in deals closed in less than 3 months
25 qualified meetings within the first 90 days
The campaign generated a 30% increase in qualified leads within the first three months.
Personalised content led to a 20% higher engagement rate, with more prospects interacting with the emails.
Ackcent Cybersecurity's sales team improved their conversion rates and overall results with over 40% increase in generated leads originating from email outreach.
Total of 37,000$ of revenue generated in 3 months.
Overall, Ackcent Cybersecurity managed to scale its sales development efforts and successfuly booked number of meetings with decision-makers in the software industry which ultimately led to opening new markets and total revenue of 37, 000$.
Improve your Email Outreach today! Are you looking to improve your Email outreach and success? Speak to a member of the Leadmax team and learn how you can increase efficiency and boost ROI using automation.